Joe Sugg Net Worth 2025

Net Worth : $8 million

Joe Sugg, a prominent British YouTuber, actor, and author, has built a substantial net worth through his diverse career in entertainment. As of 2024, his net worth is estimated to be around $8 million.

Sugg gained fame with his YouTube channel, Thatcher, where he showcased his humor and creativity, amassing millions of subscribers. Beyond YouTube, he has ventured into acting, writing, and television, notably participating in Strictly Come Dancing in 2018, where he finished as a runner-up. This article delves into Joe Sugg’s financial journey, exploring how he diversified his talents to build his impressive net worth.

Personal Details

Detail	Information
Full Name	Joseph Graham Sugg
Date of Birth	September 8, 1991
Birthplace	Lacock, Wiltshire, England
Profession	YouTuber, Actor, Author
Relationship Status	In a relationship with Dianne Buswell
Notable Achievements	YouTube Silver, Gold, and Diamond Play Buttons; Strictly Come Dancing Runner-Up (2018)

Net Worth Progression

Year	Net Worth (USD)
2019	$6 Million
2020	$7 Million
2022	$7.5 Million
2023	$8 Million
2024	$8 Million (est.)

Early Life and Career Beginnings

Born in Lacock, Wiltshire, England, Joe Sugg developed an interest in entertainment early on. He launched his YouTube channel, ThatcherJoe, in 2012, quickly gaining popularity for his prank videos, challenges, and impressions.

The channel’s name references his previous occupation as a roof thatcher. By 2019, ThatcherJoe had garnered over 8 million subscribers and more than 1.2 billion views, establishing Sugg as a leading figure in the YouTube community.

Major Career Collaborations

In 2018, Sugg expanded his reach by participating in the 16th season of Strictly Come Dancing, where he partnered with professional dancer Dianne Buswell. Their chemistry on the show captivated audiences, leading them to the finals and finishing as runners-up. This collaboration significantly increased his public profile and introduced him to a broader television audience.

Sources of Income

YouTube and Online Content

Sugg’s primary income source has been his YouTube channels—ThatcherJoe, ThatcherJoeVlogs, and ThatcherJoeGames. Through ad revenue, sponsorships, and partnerships, he has monetized his content effectively. As of recent estimates, his channels have collectively amassed over 1.3 billion views.

Television Appearances

His stint on Strictly Come Dancing not only elevated his fame but also contributed to his earnings through appearance fees and related opportunities.

Authorship

Joe is also an author, having co-written the graphic novel series Username: Evie, which has added to his income through book sales and related merchandise.

Business Ventures

Sugg co-founded the management company Margravine Management alongside fellow YouTuber Caspar Lee, diversifying his income through talent management and brand partnerships.

Philanthropy and Personal Projects

Joe Sugg has participated in various charitable endeavors, including fundraising streams and events. He has used his platform to raise awareness and funds for mental health initiatives and other charitable causes, reflecting his commitment to giving back to the community.

Awards and Recognitions

Throughout his career, Sugg has received several accolades, including YouTube’s Silver, Gold, and Diamond Play Buttons, recognizing his subscriber milestones. His participation in Strictly Come Dancing further showcased his versatility and endeared him to a wider audience.

Lifestyle and Spending Habits

Sugg leads a comfortable lifestyle, with investments in real estate, including a residence in London. He maintains a balance between his public persona and private life, often sharing glimpses through his vlogs while keeping personal aspects discreet.

Conclusion

Joe Sugg’s journey from a roof thatcher to a multi-faceted entertainer with an estimated net worth of $8 million exemplifies the potential of leveraging digital platforms for success. His adaptability, entrepreneurial spirit, and dedication to his craft have solidified his status as a prominent figure in the entertainment industry.