Bailey Sarian Net Worth in 2025

Net Worth : $12 million
Bailey Sarian has captivated audiences with her unique blend of true crime storytelling and makeup artistry, leading to an impressive net worth of approximately $12 million as of 2024.
Her innovative content has not only garnered a massive following but also established her as a prominent figure in the digital content creation space.
Personal Details
Detail | Information |
---|---|
Full Name | Bailey Brooke Sarian |
Date of Birth | November 26, 1988 |
Birthplace | Los Angeles, California, USA |
Profession | YouTuber, Makeup Artist, Podcaster |
Notable Achievements | Creator of “Murder, Mystery & Makeup” series; Host of “Dark History” podcast |
Net Worth Progression
Year | Net Worth (USD) |
---|---|
2021 | $6.7 Million |
2022 | $8 Million |
2023 | $9.5 Million |
2024 | $12 Million |
Early Life and Career Beginnings

Born in Los Angeles, California, Bailey Sarian graduated from Paloma Valley High School in Menifee, California. She began her career as a makeup artist, working with clients across various settings, including weddings, commercials, and music videos.
Her passion for makeup and storytelling eventually led her to create content that combined these interests, setting the stage for her future success.
Creation of “Murder, Mystery & Makeup”
In 2019, Sarian launched her YouTube series “Murder, Mystery & Makeup,” where she discusses true crime cases while applying makeup. This unique format quickly gained popularity, attracting millions of subscribers and establishing a new genre of content on the platform. Her engaging storytelling and makeup skills have made the series a significant contributor to her growing net worth.
Expansion into Podcasting with “Dark History”
Building on her YouTube success, Sarian expanded into podcasting with the launch of “Dark History” in 2021. The podcast delves into lesser-known historical events, further showcasing her storytelling abilities and diversifying her content offerings. This venture has not only broadened her audience but also added to her income streams.
Sources of Incom

YouTube Ad Revenue
With over 7 million subscribers on YouTube, Sarian earns substantial income from ad revenue generated by her videos. Her consistent content schedule and high view counts contribute significantly to her earnings.
Sponsorships and Brand Partnerships
Sarian collaborates with various beauty and lifestyle brands, promoting products in her videos and on social media platforms. These partnerships provide additional revenue and enhance her brand presence.
Merchandise Sales
She offers branded merchandise, including apparel and accessories, which resonates with her dedicated fan base and contributes to her overall income.
Podcast Revenue
Through her “Dark History” podcast, Sarian generates income via sponsorships and advertising, further diversifying her revenue streams.
Philanthropy and Personal Project
While specific philanthropic endeavors are not widely publicized, Sarian uses her platform to raise awareness about various social issues and encourages her audience to engage in charitable activities.
Awards and Recognitions
Sarian’s innovative content has earned her spots on various influencer and creator rankings. For instance, she was listed among top creators with earnings of $9.5 million as of October 2024.

Lifestyle and Spending Habits
Sarian maintains a relatively private personal life, focusing on content creation and engaging with her audience. She invests in high-quality equipment and resources to enhance her productions, reflecting her commitment to delivering top-notch content.
Conclusion
Bailey Sarian’s journey from a professional makeup artist to a renowned digital content creator exemplifies the power of innovation and authenticity. Her unique blend of true crime storytelling and makeup artistry has not only garnered a massive following but also led to significant financial success.
As she continues to expand her content and explore new ventures, Sarian’s influence and net worth are poised for further growth.
What is Bailey Sarian’s net worth?
Bailey Sarian’s net worth is estimated to be around $8 million as of 2024, primarily earned through YouTube, sponsorships, and merchandise sales.
How does Bailey Sarian make money?
She generates income through multiple sources, including:
YouTube ad revenue from her millions of views
Brand sponsorships with beauty and lifestyle companies
Merchandise sales
Podcast revenue from Dark History
How many subscribers does Bailey Sarian have on YouTube?
Bailey Sarian has over 7 million subscribers on YouTube, making her one of the top beauty and true crime content creators.
What is Bailey Sarian famous for?
She is best known for her Murder, Mystery & Makeup series, where she combines true crime storytelling with beauty tutorials.
Does Bailey Sarian have her own makeup line?
As of now, she does not have her own makeup brand, but she has collaborated with major beauty companies.